In a century marked by climate change and the ongoing quest for equality, the demand for Sustainable Development has been growing exponentially. This has since put pressure on and opened up opportunities for higher education to expand their academic portfolio and attract new talent. Universities are innovating their curricula to integrate sustainable development as well as to support their internationalisation goals. With the student demand having increased fourfold over the past years,this map shows the growth of interest in sustainability-related study programmes among prospective students across the world.

LinkedIn could be an excellent addition to your institution’s marketing and recruitment strategy as it can bring a balanced mix between awareness, engagement and quality lead generation.

Mapping your students’ journey to enrolment is the key to ensure your university’s marketing and recruitment activities are following the student enrolment cycle in order to prioritise your outreach strategies. A deep understanding of the dynamic between your institution and prospective students – what is pushing them down the funnel or out of it – will incentivise an effective recruitment strategy.

Middle East and North Africa region is steadily growing its share of students on the global map of international higher education. In the aftermath of war, MENA students’ hopes and ambitions to find education abroad grow even stronger. In this article, Studyportals zooms in on the MENA region and tries to find the answers to what students from the area are looking for today – what and where they want to study.

A well-built student persona lays the foundation for the majority of your marketing activities: from targeting to messaging to value proposition.

Ovao has developed a unique solution that helps swimmers bridge the gap between “swimming for fun” and swimming professionally. In this interview with Aldas Juronis, CEO, and Kamilė Butkevičiūtė, CMO, we learn about their goggle attachment that acts as a virtual coach for swimmers.

While “corporate launchpad” tops the list of clichés in startup parlance, it’s no secret that pioneering companies stay ahead of the game only because they remain true to their core: Innovation first. That’s why Philips Research, HighTechXL, and Get in the Ring joined forces to connect the most impactful innovators in medical technology with Philips. The result was a day-long battle where the selected startups got the opportunity to discuss their innovation and proposal in-depth with experts fro

Medical technology helps doctors do their job. Just as any other device or system, it can facilitate or hinder the work of the clinician, and design plays an important role. Design reflects functionality and functionality is critical to any medical device as it defines not only the relationship between a clinician and their practice, but also with their patient. To help doctors provide better care for their patients, Medacc, a medtech startup from Eindhoven, is placing the patient-technology int